On August 27, 2018, TAGHeuer La Saude Sealing and Watchmaking Factory ushered in the first visit by a famous actor and brand ambassador Chris Hemsworth.
Chris Hemsworth has a very strong interest in watches, and since working together three years ago, he has been wearing the TAGHeuer watch. Recently, Chris Hemsworth filmed in Europe. He took this opportunity to visit the beautiful mountainous region of Neuchâtel, Switzerland, visit the TAGHeuer watchmaking factory, and learn about the production process of brand timepieces.
In 2013, the racing movie ‘Fast Speed’ featured TAGHeuer as a partner, while Chris Hemsworth played F1 driver James Hunt. Since then, the friendship between Swiss watch brands and Australian actors has grown closer.
Jean-Claude Beaver, CEO of TAGHeuer and president of LVMH’s watch division, welcomes Chris Hemsworth and his wife, Elsa Partage. Chris Hemsworth visited watch factories and museums and showed great interest in watch technology and watchmaker skills. (Photo / text watch home Xu Chaoyang)